R&B Love man Kenny Lattimore applies that 'Pressure'W on hot new ballad

When you got it, you got it. And Kenny Lattimore has proven over the course of his long career that he definitely has it. Lattimore has created some of the most enduring soul love songs, and he scores once again with the sophisticated and sensual jam "Pressure."

"Pressure" is a cut that combines the best of the old school and the right now. The tune hits listeners with a percolating and unforgettable bass line that serves as the foundation for Lattimore's first rate vocal performance. His vocal range is simply unrivaled as he stretches his rangy tenor to its upper ranges and then drifts effortlessly into falsetto's rarified air.

The production fuses those classic element with atmospheric work on the keyboards giving "Pressure" an ultra-modern sound that will allow this song to fall comfortably on mature and youthful ears.

Lattimore more than holds his own in the accompanying video where he combines old school class with contemporary swag. Pressure, the old saying goes, creates diamonds and with this melodically sweet tune, Lattimore has gifted us with 24 karat musical gem.